KATÅLEZ

What costs you most is not visible from your own desk.

I look first, I put a number on what I find, and I build after that. For companies of ten to twenty people.

Two ways to start

Two ways to start

Your website or your tool

Your website is the only place your client meets you without you.

I start from what you sell, to whom, and what happens between the first enquiry and the invoice. The site — or the tool for quotes, records, scheduling — comes after, and it follows that circuit.

€2,500 + · 3 to 6 weeks · First look free

See the detail and prices

Your operations

The hours that leave every week appear on no invoice.

You can see the margin fall, or the time go, without being able to say exactly where. Three days on site and in your exports, then three gaps with a number on each and three decisions to make.

€2,400 · 3 days · Three quantified gaps, or nothing to pay

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What I find

A water sports rental, French Riviera

Half the catalogue had no booking button, only “Call us”. The office is closed on Saturday and Sunday.

That is exactly when people decide to rent.

A yacht brokerage

Every yacht in the carousel carried its own enquiry form, and the carousel cloned each card three times. The homepage loaded more than thirty forms before a single click.

Nine seconds of blank screen on a phone.

A chauffeur service, French Riviera

Rides came in by phone, by WhatsApp, by email and through the website form. Each one needed a back-and-forth to confirm the time, the pickup point and the vehicle. Between the first enquiry and the confirmation there were often four exchanges.

Every exchange loses a share of the clients.

Three real cases, anonymised. None of these faults were visible from a desktop computer.

Four stages, always in this order

LookBefore any proposal

Your site on a phone on an ordinary connection, or your exports and your team through one day on site. Because a quote written without looking answers the problem you describe, not the one you have.

DecideBefore a line is written

The visitor's path or the internal circuit, on one page, approved by you and by the person who will actually run it. Because a circuit approved by the person who decides but not by the person who applies it is never applied.

BuildOne person to deal with

By my contractors, or by me when the project needs me to run it directly. Domain, hosting and every login are in your name. Because the difference between a supplier and a hostage comes down to who holds the keys.

MeasureAt thirty days, then at ninety

The same figures as at the start, compared: enquiries received, time taken, hours spent. Sent as half a page, whether the result is good or not. Because without a starting figure, nobody can say afterwards whether the money bought anything.

Building the tool is never the hard part. Knowing exactly what it has to do, and for whom, is.

What I don't do

Forty-five minutes

Three questions: what takes your time every week and shouldn't, what lost you an order in the last six months, and which tools you pay for without using.

You leave with a direction, a price and a date. Or with a no, if there is nothing to do.

Book a time Or call +33 7 46 23 62 08

Would you rather start with your website?

Send its address and you get three specific points, what causes them and what they cost you, within five days. Free, with nothing owed afterwards.

First look at your site